30MHz's has developed ZENSIE, a proprietary data platform that links with wireless and hardwired crop sensors to provide cost-effective analytics to growers to optimise their crop production.

ZENSIE was built with input from growers in order to ensure that real-time, accurate, relevant data is produced. Growers are now able to deploy and manage their sensors remotely and see key growing metrics through a simple to use personal dashboard. ZENSIE has been developed using expertise from specialists in the horticultural and agricultural sectors, including Wageningen University, Priva, Delphy and Rijk Zwaan. The platform collects and analyses its data from a range of data sources such as crop sensors, climate systems and manual user input. Data can be pushed through to third party applications making ZENSIE suitable for low to high tech operations. The platform is already used by more than 250 customers including BASF, Enza Zaden, Royal van Zanten and various smaller vegetable and plant nurseries.

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